Feature Category

CRM & Admissions Funnel

Turn every enquiry into an enrolment.

Drishti Innovations CRM is purpose-built for schools, franchises and EdTech sales: capture every enquiry, route it to the right counsellor, follow up automatically and measure conversion across campaigns, geographies and counsellors.

Modules in CRM

10 modules across crm.

Multi-channel Lead Capture

Capture enquiries from web forms, landing pages, WhatsApp, walk-ins and Meta/Google ad campaigns.

Lead Kanban

Drag-and-drop pipeline with stages, owners, tags and bulk actions across the admissions funnel.

SLA & Follow-up Tracking

Auto-flag leads that breach SLA, escalate to managers and report on counsellor responsiveness.

Counsellor Workflows

Task lists, call scripts, follow-up scheduling and document checklists for each counsellor.

Drip Campaigns

Pre-built WhatsApp / email / SMS sequences for each stage of the admissions journey.

Referral Engine

Parent and student referral program with tracked links, rewards and conversion attribution.

Scholarship CRM

Manage scholarship applications, assessments, awards and renewals end-to-end.

Franchise CRM

Franchise-partner pipeline, territory mapping, signed-contract tracking and onboarding.

WhatsApp / Email / SMS Outreach

Send templated WhatsApp, email and SMS bursts to segmented lead and parent lists.

Conversion Analytics

Funnel, source-ROI, geo, counsellor and campaign-level conversion dashboards.